I finally wrote the book

Blake's Banter Pre-Production

Association Podcasting THE BOOK IS HERE! You asked for it and I finally did it. Learn the best ways to tell your organization’s story with a podcast. Most organizations understand that a podcast is an essential part of their communications strategy. How to record it, what to talk about, what do we do with it, how do we launch it, …

How to attract sponsors

Blake's Banter Marketing

“Sponsors aren’t interested.” I hear this often. Either from the organization making the podcast or from the sponsors themselves. Sponsors aren’t interested. Really? OK. Sometimes it’s true and there are a few reasons for it. But basically, it all boils down to one thing. Your show isn’t ready for sponsors yet. What can we do about it? Some of you …