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Easily start an association podcast

Blake's Banter Marketing

Starting a podcast doesn’t have to be hard. Here’s what we learned in 10 years of launch experience. Too much to do? Don’t know where to start? Not sure if you should? From topics and guests to gear and the interwebs, the “idea-to-launch” phase can pose a challenge, especially if you’ve never done it. We’ll take you through the three-step …

How to attract sponsors

Blake's Banter Marketing

“Sponsors aren’t interested.” I hear this often. Either from the organization making the podcast or from the sponsors themselves. Sponsors aren’t interested. Really? OK. Sometimes it’s true and there are a few reasons for it. But basically, it all boils down to one thing. Your show isn’t ready for sponsors yet. What can we do about it? Some of you …